Version: 3.x

Custom Plugins

The analytics library is designed to work with any third party analytics tools via plugins, in this guide we will explore how to write and use custom plugins.

Plugins are a powerful abstraction that let you:

add a new analytics provider (like Google analytics or Meta pixel)
hook into an existing analytics provider plugin
or add any kind of logic to react to visitor actions

Plugins can be broken down into 2 types:

Provider plugins - connecting to third party analytic services
Custom plugins - additional features, data manipulation, & any other side effects.

Both have the same signature, and are registered in the same way, here we will explore how they are implemented within a Front-Commerce app.

info

You can look at the analytics library documentation to learn more about the plugin types.

Writing a new plugin

tip

You can also request and contribute plugins within the analytics library ❤️ Open Source

Let's say for this example we want to create a new provider plugin for a third party analytics tool acme. We will name this plugin acme.

Provider plugins typically have the following structure:

Load in the third party analytics script via initialize
Implement track or page events to send data into a third party analytics tool
There is also another event identify which is not currently implemented in Front-commerce
Have a loaded function to let analytics know when its safe to send the third party data.

Here is an example of the acme plugin:

analytics/plugins/acme.ts
import type { AnalyticsPlugin } from "@front-commerce/core/react";

// `settings` is the value defined in the plugin config in `config/analytics.ts`
export default function acmePluginExample(settings): AnalyticsPlugin {
  // return object for analytics to use
  return {
    /* All plugins require a name */
    name: "acme",
    /* Everything else below this is optional depending on your plugin requirements */
    config: {
      whatEver: settings.whatEver,
      elseYouNeed: settings.elseYouNeed,
    },
    initialize: ({ config }) => {
      // load provider script to page
    },
    page: ({ payload }) => {
      // call provider specific page tracking
    },
    track: ({ payload }) => {
      // call provider specific event tracking
    },
    identify: ({ payload }) => {
      // call provider specific user identify method
    },
    loaded: () => {
      // return boolean so analytics knows when it can send data to third party
      return !!window.myPluginLoaded;
    },
  };
}

Tracking `CommerceEvents`

info

In v2 this was done by extending the EcommercePlugin which can still be used, but has a less comprehensive API.

We handle this internally for known plugins like the google-analytics plugin.

If you want to track CommerceEvents in your custom plugin, you can do so by using the commercePayload object in the track method access to the Front-Commerce fully typed tagging plan for the CommerceEvents.

analytics/plugins/acme.ts
import type { AnalyticsPlugin } from "@front-commerce/core/react";

export default function acmePluginExample(settings): AnalyticsPlugin {
  return {
    name: "acme",
    ...
    track: ({ payload, commercePayload }) => {
      if(!commercePayload){
        return // track normal events or not
      }

      // track commerce events
      const { event, ...rest } = commercePayload;
      switch (event) {
        case "Product Viewed":
          // track product viewed event
          break;
        case "Product Added":
          // track product added event
          break;
        case "Product Removed":
          // track product removed event
          break;
        case "Cart Viewed":
          // track cart viewed event
          break;
        case "Order Completed":
          // track order completed event
          break;
        default:
          // track other events
          break;
      }
    },
  };
}

Using Plugins

In Front-Commerce the plugins are dynamically required via the script property in your app/config/analytics.ts configuration, this allow us to only import and load scripts based on authorisation (cookies), which in turn reduces the page loading for your end users.

Let's add our acme plugin to our app/config/analytics.ts file.

app/config/analytics.ts
import { type AnalyticsConfig } from "@front-commerce/core/react";

export default {
  analytics: {
    enable: true,
    debug: process.env.NODE_ENV !== "production",
    plugins: [
      {
        // remember to add the `acme` to your cookieServices config or disable the needConsent
        name: "acme",
        needConsent: true,
        // all these settings will be passed to your plugin script
        settings: {
          whatEver: "foo",
          elseYouNeed: "bar",
        }
        // add a dynamic import to load the plugin script
        script: () => import("./analytics/plugins/acme.ts"),
      },
    ],
  } satisfies AnalyticsConfig,
};

REMINDER

Just like any other plugin, don't forget to setup the cookiesServices.js file accordingly, in order to load the newly created integration only when the user has given their consent.